Solutions:
Pre-Commercial Planning
Bringing a product to commercialization requires a partner vested in scientific background to understand the optimal path to market.
The pre-commercial space is an area with numerous scientific and product nuances that our cadre of science-focused consultants can help clients tackle. Core to a business is new product planning, and our teams will design a fit-for-purpose project plan to prioritize or support the early product planning.
A deep history in commercial strategy and an understanding of what it takes to succeed are crucial to developing a successful pre-commercialization strategy. Trinity consultants have a long-tenured history of bringing cutting-edge technology successfully to market, and they have the keen foresight to understand what is needed and what decisions need to be made in order to succeed.
Pre-Commercial Offerings
Market Landscape and Opportunity Assessment
Market landscape, light market research, strategic forecast; may include unmet needs assessment and market map – “where to play?”
Indication / TPP Testing
Research designed to determine endpoints and levels necessary to achieve some/majority share; provides input to clinical development
Pricing / Market Access Research & Strategy
Insights into pricing corridor, formulary placement and market access restrictions; informs future evidence generation strategy
Go-to-Market Business Case Development
Revenue and financial analysis to support L&A and financing discussions, as well as commercialization decisions
Indication Prioritization and Lifecycle Planning
Prioritization approach driven by unmet medical need, commercial market opportunity and probability of success
Patient Journey and Buying Process
Understand patient experience, drug buying process, key stakeholders, leverage points & preliminary product positioning
Valuation Modeling and eNPV Analysis
Support on financial decision analyses and importance of understanding potential profitability of different options
Health Economics and Outcomes Research (HEOR) Support
Support to identify the evidence-generation plan and execute on key HEOR needs (e.g., systematic literature reviews, dossier development, burden of illness, voice of the patient and HCP studies)
Meet Our Pre-Commercial Planning Experts
If you have any questions, we’re here to answer them.
We look forward to helping identify solutions for you.