Services:
Trinity Analytics
Realize the value of data across commercial activities with expertise and technology
What We Deliver
Patient
- Patient profiling, journey and opportunity sizing
- Care gap management
- Patient support programs and engagement optimization
Brand
- Pre-launch planning and targeting
- Forecasting
- Launch performance tracking
- Portfolio insights integration
- Brand and competitive tracking
Promotional Excellence
- Field force planning and intelligence
- Marketing mix
- HCP benchmarking
- Campaign effectiveness
- Next Best Action (NBA)
Market Access
- Access and payer dynamics
- Forecasting, price estimation and simulation
- Payer next best message
- Competitor insights for contract and rebate strategy
Trinity AI
- Predictive analytics
- Generative AI and Natural Language Processing (NLP)
- Machine learning operations
- Robotic processing automation (RPA)
- Feature libraries and accelerators
- AIML model creation and management
How We Support
Analytics-as-a-Service Brochure
Trinity Life Sciences recognized in Gartner® Hype Cycle™ for Life Science Commercial Operations
TrinityEDGE™
A data and analytics platform that accelerates action by reshaping information into insights
Trinity Analytics Offerings
Latest Analytics Intelligence
Webinars
Driving Commercial Success with AI: Build, Calibrate and Operationalize
Available On Demand
Now Available On Demand: In today’s cutthroat life sciences marketplace, commercial effectiveness in all its parts has never been so important. From field force effectiveness to optimization of promotional investment through to Next Best Action implementation, tailoring the customer experience through content and tactics is the focus. Cross-functional coordination across teams and operationalizing at scale […]
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Webinars
A Practical Omnichannel Vision: From Strategy to Execution and Optimization
Available On Demand
The omnichannel-driven approach to promotional activity is being shaped by evolving dynamics in the life sciences market: What considerations should life sciences organizations make as they strive to advance their omnichannel capabilities? Come join Susheel Sukhtankar, Partner and Head of Commercial Analytics, as he hosts a lively discussion featuring a panel of Trinity experts, who […]
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Webinars
Trinity MMx Studio | Lunch and Learn
Available On Demand
Join Trinity Life Sciences for a virtual lunch and learn where Ally Calderone, Executive Director of Analytics Client Development, Nabha Subramanya, VP of Data Science and Anushank Anand, Director of Analytics will demonstrate Trinity MMx Studio. Trinity MMx Studio is a unique offering that integrates industry benchmarking from TGaS Advisors to provide Marketing Mix modeling […]
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Meet Our Analytics Experts
Neal Dunn
Senior Partner &
Head of Analytics
Susheel Sukhtankar
Partner &
Head of Commercial Analytics
Adrienne Lovink
Partner & Head of
Real World Evidence
Nabha Subramanya
Vice President,
Data Science
Gartner, Hype Cycle for Life Science Commercial Operations, 2023, Animesh Gandhi, 20 July 2023.
GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, Hype Cycle is a registered trademark of Gartner, Inc. and/or its affiliates and is used herein with permission. All rights reserved.
Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s Research & Advisory organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
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