Listen as Monica Martin De Bustamante, Senior Partner at Trinity, analyzes the Medicare-negotiated prices of the first 10 drugs under the IRA with Jack O’Brien on the MM+M podcast.
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Blog
Can GenAI be Used to Improve Data Operations Efficiency?
The short answer is yes, by powering process automation with GenAI. It’s an approach that hasn’t received as much attention as other GenAI use cases within life sciences, but the results can be very powerful. To illustrate its power, we’ll examine a case study on identifying debarred healthcare professionals (HCPs). Why is it important to […]
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Webinars
Elevating CI in Life Sciences: Strategic Insights without the Noise
October 29, 2024 | 12:00 – 12:45 PM ET
Two additional sessions will be offered: October 30 – 16:00 – 16:45 (UTC +8:00) – Asia/Shanghai October 30 – 15:00 – 15:45 CET – Europe/Berlin Life sciences leaders are faced with a firehose of news, events and data. As the advancement of technology provides ever greater access to information and resources become more constrained, the […]
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Blog
What Does “Good” Look Like in Customer Engagement?
First, what does “omnichannel” mean in life sciences? Omnichannel is a customer-centric strategy leveraging technology, data and analytics across functions to optimize cross-channel engagement. So, why is it so hard to achieve effective customer engagement impact? There are some companies that have achieved intended outcomes when deploying “Omnichannel” and embarking on a “digital transformation” – […]
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