Asia Pacific

Trinity has been working in the APAC region for over 10 years and has completed over 550 projects related to the region. There are ~20 Trinity experts associated with the Asia Pacific Center of Excellence.

Home / International / Asia Pacific

Trinity supports global and local clients with commercialization strategies in the APAC region, in addition to supporting local clients with global expansion strategies.

  • We leverage our expertise of APAC markets to develop recommendations and strategies pertinent to local needs.
  • We bring APAC-specific and evidence-based insights to support our recommendations.
  • We enhance communication and collaboration across global and APAC teams to ensure local needs are addressed.
  • Supporting All Commercialization Needs

    Corporate & New Product Strategy

    • Corporate Strategy
    • Business Development
    • New Product Planning

    Launch & Brand Excellence

    • Launch Planning
    • Brand Planning
    • Strategic Competitive Intelligence

    Evidence, Value, Access & Pricing

    • Evidence Strategy
    • Value, Access & Pricing

    Primary & Secondary Insights

    • Qualitative and Quantitative Research


    • Forecasting


  • Questions We Can Help You Answer

    What is our China go-to-market strategy?

    • Should we target Tier 1 vs other Tier cities? How should we approach reaching the rural segment?
    • How should we consider partnerships / joint ventures with local companies?
    • What accelerated commercialization options can I leverage (e.g., Free Trade Zones, breakthrough therapy)?

    How should we be organized across different APAC markets?

    • What business model would ensure optimal collaboration between global/HQ teams and local affiliates?
    • What business model would I need for APAC? Are there ‘archetypes’ across regions?
    • How should we invest/partner with local/regional R&D hubs (e.g., China, Singapore)?
    • What commercial capabilities do we need to build to remain competitive in the future?

    How do we ensure pricing and market access success?

    • Is national reimbursement in China still the ‘best option’? How sustainable is a private insurance / cash-pay model?
    • What price can we expect in local markets? How should we consider local/regional price referencing?
    • What innovative access and reimbursement options could we explore (e.g., hospital reimbursement pathway, Nanbayu, pay-by-installments)

    How do I maximize value in local markets?

    • What are opportunities to optimize our portfolio to meet local needs (e.g., medical, economic)?
    • How should we accelerate global development programs to meet specific needs in APAC?
    • What local innovation and business development opportunities should we pursue?
  • Unique regional capabilities

    Japan Flag  China Flag  Korean Flag  Australian Flag  Malaysian Flag  Singapore Flag  Taiwan Flag  India Flag  Thailand Flag

    • Multilingual experts that are fluent in local language (Chinese, Japanese, Korean, etc.) to ensure optimal execution of research programs
    • Extensive network of stakeholder types, including KOLs, providers, regulatory experts, payers and patients 
    • Ability to conduct market research in different formats (in-person, telephone, video platform, central facility, web survey)

Latest Asia Pacific Intelligence

Meet Our Asia Pacific Experts

If you have any questions, we’re here to answer them.
We look forward to helping identify solutions for you.