Building a Scalable Commercialization Feedback Loop: It All Begins With Patient Journey

Available On Demand

Healthcare data is complex, voluminous and ever-changing. It can tell you how to attract patients, inform how you look at physicians and signal when the best window is to target them. It can serve many purposes, several concurrently, across life sciences commercialization.

Consequently, a new frontier has emerged: one where leading life sciences companies have moved from discrete projects and workflows into living, related, connected data leveraged across functions and lifecycle stages.

Come join Clare Gora, Vice President and Head of Analytics Client Development, and Jennifer Parr, Partner and Head of Trinity’s Patient Centricity CoE, as they walk through best practice approaches to scale Patient Journey data with technology and create a holistic, contextual feedback loop that keeps the patient and their needs squarely in focus.

Key Webinar Topics

• Identifying the data and understanding the context—from Data Acquisition & Prep to HCP Segmentation
• Planning and estimating using the data—Forecast Development
• Driving deployment and tracking with data— Deployed Field Tools & HCP Practice Benchmarking

Featuring

Complete the form below to view the on-demand webinar.

We would contact you in accordance with our Privacy Policy, which we invite you to visit for details about our data privacy practices, including, where appropriate, how you may access and correct the personal data we store or withdraw consent to the collection, use or disclosure of such information. We will not share your email address or personal information. If you would like to opt out in the future, please email _compliance@trinitylifesciences.com.

This webinar will be hosted within the ON24 platform, which requires the usage of Javascript and Cookies. Please see ON24’s Privacy Policy for more information.

*Gartner, Hype Cycle for Life Sciences Commercial Operations, Animesh Gandhi, published 13 August 2024.

GARTNER is a registered trademark and service mark of Gartner and Hype Cycle is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.