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White Papers

Moving the Needle: Lessons from the 2023 Launch Class

The 2023 launch class exceeded Trinity Life Sciences’ expectations with only 50% underperforming their pre-launch first year forecasts while 39% overperformed, indicating an improvement from prior years (54% and 35%, respectively, for 2020–2023). The needle is moving.

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Webinars

How to Position Evidence for Successful Commercialization

Available On Demand

The HEOR Evidence Generation team at Trinity Life Sciences will conduct a webinar to discuss recent publications geared towards crafting the value story for products prior to launch. Please join us to learn what evidence is needed and how best to position it for successful commercialization. We will present original work conducted on behalf of our valued clients in several different therapeutic areas – Oncology, Cardiology, and Rare Genetic Disorders.You already know the importance of driving awareness and conducting market…

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Webinars

Agile in the Commercial Pharma Organization: Key Steps for Success

Available On Demand

Among recent hot topics in pharma & biotech, few have been more prevalent than Agile methodologies–but what does “Agile” mean for pharma versus other industries? What are the critical Agile considerations unique to pharma, and what ad/promo, commercial operations, and compliance factors must be taken into consideration when setting up projects or pilots? During this webinar, TGaS Advisors, a division of Trinity Life Sciences, explores what commercial pharma leaders need to know when considering implementation of Agile methodologies. Driven by…

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Blog

CMS Hospital Pricing Transparency: One Price Fits All?

Published August 2, 2021

Executive Summary: A CMS regulation from the Trump Administration requiring hospitals to post lists containing the list price, negotiated private payer prices, and self-pay rates for up to 300 shoppable services took effect in January 2021 but is still widely ignored by hospitals A lack of enforcement coupled with minor penalties decreases the efficacy of the requirement, resulting in low incentive for hospitals to comply with the rule The data posted by compliant hospitals shows large variation in pricing for…

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Briefs

Changes in Third-Party Cookie Management and Their Effects on Pharmaceutical Brands

The elimination of third-party cookies is not a new concept. Safari and FireFox eliminated them a few years back. However, now the largest used browser (Chrome) is joining FireFox and Safari, announcing the imminent removal of third-party cookies in 2022. Organizations are attempting to navigate the impact and identify alternatives. Driven by increased user privacy, Google’s decision will require fundamental changes across media and advertising platforms. The departure of third-party cookies will change the way pharmaceutical companies, in fact all…

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White Papers

The 2020 Dichotomy: An Analysis of the COVID-19 Launch Class and How Commercial Innovation Failed to Keep Pace with Scientific Progress

Despite the challenges the COVID-19 pandemic created, 2020 was an exceptional year for the biopharma industry. The race to develop effective treatments and vaccines for COVID elevated the public’s perception of biotechnology, and, for many, the industry provided a source of hope during the pandemic. As early-stage venture capitalist Bruce Booth observed in his review of 2020, investors’ enthusiasm sent biotech indexes to all-time highs, boosted the performance of IPOs and accelerated venture capital funding. The NASDAQ Biotech Index finished…

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White Papers

How Monoclonal Antibodies Can Help in the Fight Against the COVID-19 Pandemic

In this article, we aim to explain how monoclonal antibodies can help in the fight against the COVID-19 pandemic. While there are still unknowns about these drugs – such as their real-life efficacy and long-term effects, amongst others –antibodies nonetheless have the potential to effectively target several stages of the disease with evident benefits at a patient level (by alleviating symptoms and preventing progression to severe disease) and at a systemic level (by reducing the strain on the overburdened health…

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Webinars

Enabling the Commercial Data Environment: Five Common Pitfalls

Available On Demand

Let’s face it, data management in the life science industry is tough regardless of the size of the company or the lifecycle of its products. For pre-commercial and emerging companies, the challenges with enabling the commercial data environment may seem insurmountable – from identifying data needs and system and process requirements to justifying resources to senior level executives and the Board to hiring the right talent and skill sets…Trinity Life Sciences has extensive experience helping pre-commercial and emerging companies establish…

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Briefs

Transforming the Commercial Model in the Age of COVID-19

As the year began, we couldn’t have foreseen the unprecedented impact the COVID-19 pandemic would have on US and Global enterprises. By mid-March, we were in lock-down, and priorities for Commercial and Medical Affairs organizations in the life sciences industry shifted. Leaders were working feverishly to enable virtual and digital channels to engage with customers as well as internal teams. Companies reached out to TGaS Advisors for our guidance in navigating this uncharted territory, and we stepped up to proactively…

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Webinars

Building Commercial Teams

Available On Demand

Watch our webinar recording of Curt Staab, Sr. Vice President of Emerging Life Sciences Network as he draws from the latest landscape findings about how biopharma companies are finding talent, interviewing candidates and building commercial teams under the constraints of working during the pandemic. We explore how biopharma companies are finding talent, interviewing candidates and building commercial teams under the constraints of working during the COVID-19 pandemic. By submitting this form, creating an account, and/or using our website (or using…

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Webinars

Webinar Recording: Tenth Annual Incentive Compensation Landscape

Available On Demand

A Biopharma Industry Perspective on the Current and Future State of Incentive Compensation Trinity Life Sciences shares highlights from our latest TGaS Landscape report entitled, “Tenth Annual Incentive Compensation Landscape.” This highly anticipated report is based on interviews of 38 biopharmaceutical incentive compensation (IC) leaders who shared their experiences on IC planning. The Tenth Annual edition is perhaps more critical than ever before as companies adapt IC approaches and plan amid COVID-19 challenges. From implementing COVID-specific Management by Objective (MBO)…

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