AI Innovations in Life Sciences
Home / Intelligence / Webinars / The GenAI Advantage: Empowering Pharma Customer-Facing Teams
Available On Demand
Join us for the first webinar in our “AI Innovations in Life Sciences” series to learn how generative AI (GenAI) can transform the way customer-facing teams (sales reps and medical science liaisons) operate in life sciences companies. Discover practical applications of GenAI to enhance call planning and customer engagement and help field teams translate data and analytics into action.
Sales reps and MSLs face significant challenges in managing and synthesizing vast amounts of data from multiple sources. As companies prioritize the highest value use cases for GenAI, improving the effectiveness of these teams emerges as a key focus area. It’s time to step beyond the hype of GenAI and see how this powerful technology can provide tangible impact for your organization.
Key Webinar Topics
- Understanding GenAI industry trends, adoption and impact
- Solving critical challenges for MSLs and Field Sales with GenAI
- Planning and executing higher-quality interactions with HCPs using GenAI
Featuring
Steven Laux
Vice President, Analytics &
Head of Generative AI
Sarah Odeh
Vice President,
Medical Affairs
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