Changing the Pharmaceutical Commercialization Landscape

Fierce Biotech  |  October 9, 2023

Three emerging trends have the power to reshape multiple aspects of the commercialization process. These include: 1) the value of taking a phased approach to product launches, 2) the rapidly expanding potential of artificial intelligence (AI) based technologies to optimize multiple aspects of the commercialization process, and 3) the unprecedented degree to which the pricing of pharmaceutical products is under a microscope. Learn more in the new Fierce Biotech article by Leslie Orne.