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An Enterprise-Wide Approach to Delivering Meaningful Competitive Insights: A Demo

Available On Demand

Join Trinity Life Sciences for a virtual demo where Michele Andrews—Principal & Head of Dynamic Market Intelligence, Steve Hisaw—Vice President of Client Development, Tarra Maeshima—Director of New Products & Strategy and Meredith Zoch—Associate Principal will demonstrate Trinity’s new Market Intelligence Dashboard, a unique CI solution. Trinity Market Intelligence Dashboard is a web application, offering CI leaders a steady stream of curated data and insights through the power of AI-enabled automation and the expertise of a dedicated team of “Intelligence strategists.”…

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Webinars

2022 NRDL Pricing Implications and Access Outcomes

Available On Demand

What are the latest pricing dynamics from the 2022 NRDL update that manufacturers should learn to succeed in China market access? The 2022 National Reimbursement Drug List (NRDL) negotiation has recently published the list of successfully negotiated drugs and their post-negotiation prices. The results indicate an improved access environment for new and high-cost innovative therapies. In this webinar, Trinity Life Sciences’ Value, Access and Pricing experts will provide an in-depth analysis of the 2022 NRDL and key trends from previous…

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Webinars

Artificial Intelligence & Machine Learning 101

Available On Demand

You have likely heard all the buzz around Artificial Intelligence and Machine Learning (AIML), but what does it really mean? It’s time to cut through the complexity during Trinity Life Sciences’ AIML 101 webinar. This webinar is designed for the AIML novice, who knows very little about the topic but doesn’t want to be left behind. AIML is here. Be ready with Trinity. Key Webinar Topics What is Artificial Intelligence? What is Machine Learning? Are they different? We’ll demystify how…

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Webinars

Driving Commercial Success with AI: Build, Calibrate and Operationalize

Available On Demand

Now Available On Demand: In today’s cutthroat life sciences marketplace, commercial effectiveness in all its parts has never been so important.  From field force effectiveness to optimization of promotional investment through to Next Best Action implementation, tailoring the customer experience through content and tactics is the focus. Cross-functional coordination across teams and operationalizing at scale are the goal. Come join Nabha Subramanya, VP of Data Science at Trinity Life Sciences and Anushank Anand, Director in Trinity’s Analytics practice, as they…

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Webinars

Generating Robust Insights to Develop a Compelling Value Story with RWE

Available On Demand

The unprecedented availability of rich RWE data sources gives HEOR, Value and Access and Medical leaders the opportunity to be more intentional than ever before. High-quality, compelling evidence is now a necessity, not just for high-value therapies playing in the rare disease space—but also more broadly, to show reduced unmet needs, health care resource utilization (HCRU) and cost offsets. Deep experience using industry-leading data sources, tech-enabled methodologies and therapeutic expertise allow Trinity experts to choose the right data for each…

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Webinars

Trinity CloudCast: Lunch and Learn

Available On Demand

Unlock forecasting value with revolutionary technology Collaborate on and update models in the cloud Incorporate stakeholder feedback into forecasts on the fly Manage effective and efficient stakeholder communication Trinity CloudCast is an online solution, delivered with Trinity’s best-in-class forecasting services, that streamlines forecasting activities to drive effective and efficient business decisions across life sciences organizations. Come join us for a virtual discussion, where Susheel Sukhtankar, Partner & Head of Commercial Analytics, Adrian Watson, Director of Forecasting and Akash Kundu, Associate…

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Webinars

Elevating Commercialization in China Part 1: The Path to Launch

Available On Demand

The pharmaceutical market in China has experienced tremendous growth over the past several decades and is becoming increasingly important. While many life sciences organizations consider China to be a ‘must win’ market, commercial success can be elusive. Despite the large patient base and recent economic and political tailwinds driving the advancement of the healthcare industry, sales for innovative drugs in China are often only a fraction of those in the U.S. The complex and rapidly evolving market dynamics require companies…

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Webinars

A Practical Omnichannel Vision: From Strategy to Execution and Optimization

Available On Demand

The omnichannel-driven approach to promotional activity is being shaped by evolving dynamics in the life sciences market: The behavior of the target audience is changing. Customers have an increased desire for personalized content and on-demand access. Proliferation of data and AI is introducing more complexity to planning, execution and adoption of new ways of doing things. Economic pressures and fear of message fatigue is leading promotional efforts to become more orchestrated and cost-efficient. What considerations should life sciences organizations make…

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Webinars

Goodbye Humira, Hello Future

Available On Demand

Biosimilar versions of adalimumab have launched in the U.S., ending blockbuster therapy Humira’s lengthy market exclusivity and long-running commercial success. In parallel, in the creation of the Inflation Reduction Act (IRA), the U.S. joins Europe and other major markets in constraining the opportunity for medicines during their market exclusivity window. The life sciences industry now seeks to understand how the vision for commercial success will evolve while in parallel navigating new artificial intelligence (AI) and other general-purpose technologies (GPTs) technologies…

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Webinars

Developing Innovative, Patient-centric Services Using the Holistic Patient Journey

Available On Demand

Ensuring that Patient Support Services (PSS) are inspired by the patient and accurately reflect their key areas of need is an important facet of a patient-centric approach. Come join Jennifer Parr, Partner and Head of Patient Services & Patient Centricity at Trinity and Clare Gora, Vice President & Head of Analytics Client Development at Trinity as they discuss designing optimized PSS from holistic, robust patient journeys that identify the critical patient pain points, gaps, unmet needs and moments of meaning.…

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