Improving Data Operations Efficiency through GenAI-Powered Process Automation

Home / Intelligence / Case Studies / Improving Data Operations Efficiency through GenAI-Powered Process Automation

Biotech Breakthrough Award 2024: QC Data Management Solution of the Year

Trinity AI’s GenAI-powered process automation solution to improve data operations efficiency won QC Data Management Solution of the Year in the 2024 BioTech Breakthrough Awards.

The Situation

Pharmaceutical companies are mandated to cease all forms of engagement with debarred healthcare professionals (HCPs) in the U.S. Compliance entails identifying and flagging HCPs from lists periodically released by government agencies. These agencies also issue exclusion notices that call out HCPs who
might be confused with debarred HCPs due to similar names and/or other identifying information.

A top 10 pharma company was looking to improve debarred HCP identification (ID) by enhancing processes to ensure efficiency and adherence to the highest standards of regulatory compliance.

The prior method resulted in the loss of opportunities to engage with HCPs who weren’t actually debarred because:

  • It manually identified probable debarred HCP IDs, leading to flagging of all IDs with partial matches.
  • There was difficulty in extracting data from the exclusion notices, which would have helped with exclusion criteria for HCP IDs. The manual, tedious process of getting information from exclusion notices often led to errors and the need for oversight.

Trinity’s Solution

Trinity AI recognized these issues as data operations efficiency challenges. An innovative approach using GenAI, sentence transformer models and a structured methodology for data extraction, cleaning, enrichment and matching can maintain strict compliance, optimize opportunities to engage with HCPs and minimize risk:

Extraction of Programmatic Data, followed by Data Cleaning and Preprocessing, followed by Data Enrichment Through GenAI, resulting in the Identification of HCPs

Project Outcomes

20% increase
in exact
matches

68% reduction
in potential
matches

Improved time
and resource
efficiencies

Reduced
non-compliance
risk

Won company-wide
GenAI innovation
award

If you have any questions, we’re here to answer them.
We look forward to helping identify solutions for you.

Related Intelligence

Analyst Reports

Everest Group recognizes Trinity Life Sciences as a Featured Specialist in Operationalizing Generative AI in Life Sciences

Everest Group report: AI-deas to Action: Operationalizing Generative AI in Life Sciences This research report provides a comprehensive analysis of how generative AI (GenAI) is being operationalized in the life sciences industry and assesses the capabilities of the fifteen vendors included. The report highlights several of Trinity’s key strengths, including: Life Sciences Industry Expertise Trinity […]

 Read More

Blog

Trinity Life Sciences & Snowflake: Advancing Pharmaceutical Insights

Trinity Life Sciences and Snowflake recently released an exciting blog highlighting a case study that illustrates how their partnership built the data foundation for Trinity RealWorldEDGE and Real Insights. These offerings enable clients to quickly and easily access patient-level data from any source for insight generation–and allow clients to unlock the potential of predictive insights […]

 Read More

Webinars

A Massive Change Ahead in CRM: Predictions and Implications for Pharma

Available On Demand

Are you ready for the transition and change being forced on the pharmaceutical industry given the unprecedented Customer Relationship Management (CRM) changes announced by Veeva, Salesforce and IQVIA?   The status quo is not an option. Life science companies are being forced to evaluate the implications on their customer strategy and operations as the CRM […]

 Watch Now