Trinity to Present on Patient Journey at Eyeforpharma Philadelphia 2018

Boston, MA, April 10, 2018 – Trinity, a leading global life sciences consulting firm, today announced it will participate in eyeforpharma’s 16th Annual Meeting, April 10-11, in Philadelphia, PA.

This year’s eyeforpharma meeting is designed to provide life sciences executives with greater insight into the patient journey. Presenters will highlight strategies to leverage advanced analytics and communication channels and unite organizations around the patient to deliver real value.

“Treatments are becoming more targeted and patients are more involved in the treatment-decision-making process. Whether a product is launched or in clinical development, it’s vital that drug manufacturers understand a patient’s treatment journey from all perspectives – from the patient to the provider to the payer – to make more informed commercial decisions,” Kevin Francis, Principal, Analytics & Insights, Trinity. “We look forward to attending eyeforpharma, connecting with members of the life sciences community and showcasing how to mine the patient journey for insights to guide commercial strategy decision-making.”

At eyeforpharma, Kevin Francis and Jenn Parr, Engagement Manager, will present on understanding and continuously refining the patient treatment journey to help manufacturers along the commercial decision-making process. The session, titled “Commercial Strategy Decision-Making powered by the Patient Journey” will be held on April 10, 2018 from 5:25-5:55 pm.

During the session, Kevin and Jenn will highlight how organizations can develop a patient journey framework that enables a common language across commercial teams, informs data strategy, and provides insights across the product development cycle. Kevin and Jenn will also showcase specific examples for organizations that have leveraged the patient journey for clinical, launch and post-launch decision-making purposes.

Visit Trinity at booth #4 at eyeforpharma to learn more about how you can begin to use the patient journey as the backbone for commercial decision-making.

Trinity employees will also attend several other events and conferences this month focused on gene therapy, rare diseases, specialty pharmacy and more. Events include:

• The 2018 Yale Healthcare Conference: April 13, New Haven, CT
  • Nandini Hadker will speak on a panel on drug pricing.
• The Academy of Managed Care Pharmacy (AMCP) 2018 Annual Meeting: April 23, Boston, MA
• World Orphan Drug Congress USA: April 25, Oxon Hill, MD
• Asembia’s 2018 Specialty Pharmacy Summit: April 29, Las Vegas, VM
• The Gene Therapy for Rare Disorders Summit: April 29, Boston, MA