The Awards are Given for Commercial Operations Excellence within the Pharmaceutical Industry
Waltham, MA MAY 6, 2021 – Trinity Life Sciences, a leader in global life science commercialization solutions, announced the winners of the TGaS Best of Benchmark (BoBs) Awards. The Awards, which are given for commercial operations excellence within the pharmaceutical industry, were presented to teams at AbbVie, Biogen, Genentech, Lundbeck, Otsuka, Pharmacyclics and Janssen Biotech, Inc. The BoBs are based on TGaS benchmarking of large, midsize, and emerging life…
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Antibodies have the Potential to Effectively Target Several Stages of the Disease with Evident Benefits at a Patient Level and a Systemic Level, According to a New White Paper by Trinity Life Sciences
Waltham, MA, May 3, 2021 — Trinity Life Sciences, a leader in global life sciences commercialization solutions, is sharing findings from its latest white paper entitled “Beyond Vaccines – How Monoclonal Antibodies Can Help in the Fight Against the COVID-19 Pandemic.” The paper finds that while there…
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Waltham, MA, April 1, 2021 — Trinity Life Sciences, a leader in global life science commercialization solutions, is sharing findings from its latest TGaS study entitled “Commercial Executive Pipeline Development for Women in Life Sciences.” The study finds that life science executives overwhelmingly agree that increased gender representation positively impacts organizations; however, life science companies fall below benchmark as compared to gender equity best practices in other industries. Only 44 percent of life science respondents agree that their companies’ boards/executive…
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Waltham, MA, March 29, 2021 — Trinity Life Sciences, a leader in global life sciences commercialization solutions, is sharing findings from its latest TGaS report entitled, “Omnichannel Marketing Center of Excellence Landscape.” Omnichannel Marketing is the orchestration of multiple marketing channels to provide a consistent message to customers at various points during their journey – an important function within life science companies to ensure their brand is accessible. The report finds that on average, pharma brands allocated 66 percent of…
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Waltham, MA, March 3, 2021 — Trinity Life Sciences, a leader in global life sciences commercialization solutions, is sharing findings from its latest TGaS annual Landscape report entitled, “2021 Trends & Considerations in Contract Management: Responding to Pricing Pressures in an Uncertain Environment.” The report, based on biopharma companies in varying stages of development, finds that uncertainty of government pricing policies, evolution of pharmacy benefit managers (PBMs) and 340B Program* expansion are the top challenges for contracting teams at biopharma…
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Waltham, MA, February 24, 2021 — Trinity Life Sciences, a leader in global life sciences solutions, is sharing findings from its latest TGaS Landscape report entitled, “Market Access Trends and Consideration for 2021: A Biopharma Perspective.” The report, based on in-depth interviews with Market Access leaders from pre-commercial and commercial biopharma companies, finds that the top two challenges for market access teams in 2021 are pricing pressures and evidence generation.
“Pricing pressures continue to increase for treatments that have limited…
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WALTHAM, Mass.–(BUSINESS WIRE)–Trinity Life Sciences, a leader in global life sciences solutions, is sharing findings from its latest TGaS Landscape report entitled, “Perspectives on Use of Artificial Intelligence/Machine Learning (AIML) for Driving Commercial Performance.” The report, based on responses from 23 different biopharma companies, finds that 90 percent of large pharmaceutical companies initiated AIML projects in 2020 compared to 60 percent of emerging biopharma companies.
Marketing mix, patient identification and healthcare practitioner targeting were the most frequently sited use cases…
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Waltham, MA, December 16, 2020 — Trinity Life Sciences, the leader in global life sciences solutions, found that the key themes from last month’s virtual TGaS Fall Summit included COVID’s impact on engagement and the life sciences commercial model as well as how to lead the commercial model transformation in 2021.
The 350 attendees from 111 life sciences companies joined the Summit and participated in conversations about:
Team engagement and motivationThe new commercial model, including modifications in client-facing roles and…
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Waltham, MA, December 8, 2020 — Trinity Life Sciences, the leading commercial partner to the life sciences industry, announced the acquisition of New Jersey-based BluePrint Research Group. The acquisition positions Trinity as the premier partner for commercially focused strategy, insights and analytics for the life sciences industry and solidifies its global presence. BluePrint Research Group adds a London office to Trinity’s international presence as well as increases its current resources in India and the East and West Coasts of the…
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CCOs Are Finding Creative Ways to Attract and Retain Talent, According to the New TGaS Report from Trinity Life Sciences
Waltham, MA, November 19, 2020 — Trinity Life Sciences, a leader in global life sciences solutions, is sharing findings from its latest TGaS Landscape report entitled, “Building Commercial Teams in the Age of COVID.” The report, targeted at emerging biopharma chief commercial officers (CCOs), reveals trends in building teams and culture during the COVID pandemic.
The report, based on 26…
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