The Next-Generation Launch Forum returns on Thursday, September 18 in Cambridge, MA. This one-day educational and networking event is designed to share insights, explore strategies and foster collaboration around patient-centric, AI-enabled, access-aware launch excellence. As the pharmaceutical landscape evolves, this forum will address the most pressing challenges and opportunities shaping successful product launches today.

Key topics include:

• Patient-Centric Launch Strategies: Learn how to embed and measure patient-centricity in launch planning and execution.
• AI-Driven Launch Excellence: Discover how AI is transforming launch effectiveness through faster insights, improved execution, and better patient outcomes.
• Access-Aware Planning: Understand how to navigate shifting market dynamics—such as policy changes, PBM resistance, and pharmacy closures—to ensure patients can access and afford innovative treatments.
• Benchmarking Best Practices: Explore how benchmarking patient engagement efforts against industry standards can enhance commercialization readiness.

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Trinity is offering the Forum for $2,025. Interested in attending as a group? Contact Diana Scott, Director of Events, for more information on pricing. Don’t miss this opportunity to connect with industry leaders and shape the future of launch excellence.