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How Direct-to-Consumer Healthcare Is Reshaping the Pharmaceutical Industry
For decades, the pharmaceutical industry has operated through a complex network of physicians, insurers, pharmacy benefit managers, and retail pharmacies. Patients seeking prescription medications typically navigated a system in which access, pricing, and fulfillment were largely determined by intermediaries.
Drugmakers Turn to AI to Navigate Asia’s Fragmented Healthcare Markets
For global life sciences companies looking to Asia for growth, one of the biggest challenges is also one of the region's defining characteristics: There is no single Asian healthcare market.
China, Japan, South Korea, Singapore and India are pursuing different approaches to...
AI is Ushering in a New Era for Life Sciences, According to Top Life Sciences Firm
Trinity Life Sciences’ Head of Digital & AI Solutions, Jonathan Jenkins, spoke with Grit Daily about how artificial intelligence is transforming the life sciences industry by shifting it from static insights to dynamic, continuous intelligence.
Health equity can be a competitive advantage: What pharma leaders need to know
Trinity Life Sciences’ Managing Director and Head of Value Center of Excellence, Mary Fletcher-Louis, spoke with pharmaphorum about how health equity can be a competitive advantage in HTA decisions.
NICE leads global shift: How health equity is influencing drug approvals
Trinity Life Sciences’ Managing Director and Head of Value Center of Excellence, Mary Fletcher-Louis, spoke with Access Insider about how the UK’s National Institute for Health and Care Excellence (NICE) is spearheading a global shift in pharmaceutical decision-making by incorporating health...
Argenx’s Vyvgart tops Trinity’s latest launch success analysis, beating out several Big Pharma debuts
The Trinity Annual Drug Index was featured in an article by Fierce Pharma: Treatments for autoimmune diseases and those in orphan markets are on the up and up, as are drugmakers’ first launches, according to the latest edition of Trinity Life...
Changing Political Winds and the IRA: Q&A with Monica Martin de Bustamante
Trinity’s Monica Martin de Bustamante, Senior Partner & Head of Advisory, spoke with Pharmaceutical Executive about the Inflation Reduction Act and how companies are attempting to strategize around the uncertainty of upcoming pricing negotiations. Read the article to learn more.
Trinity Life Sciences Releases Annual TGaS Digital Marketing Competency Report
Check out Pharmaceutical Executive’s article entitled, “Trinity Life Sciences Releases Annual TGaS Digital Marketing Competency Report” to learn more about our annual TGaS Digital Marketing Competency Report: