Brand Insights AI™
Brand Insights AI: Access, Summarize, and Synthesize Past Market Research
Unlock the collective power of all your brand research with a GenAI tool designed especially for life sciences
Breaking Through Insight Barriers
Insights and Analytics teams in life sciences hold a vast repository of untapped information. Research catalogs are difficult to access and search, making it extremely time-consuming to draw broad insights from them Without efficient methods to access, summarize, and synthesize past market research, this wealth of data remains an expensive, underutilized asset.
User interfaces that lack AI tools are often clunky and inefficient, making it cumbersome and time-consuming to synthesize and extract insights from multiple documents. This inefficiency can result lead to a less effective and potentially incomplete understanding of market trends and insights.
Solving Brand Research Challenges
An advanced, secure GenAI solution to develop, share, and refine insights across the full breadth of brand research is needed:
Transform the world of life science insights
Brand Insights AI, Trinity’s chat-based AI interface, is designed to unlock the collective power of all your insights by connecting to primary market research (PMR), secondary literature and data (qualitative/quantitative research, interview transcripts and notes, open-ended responses, PPT deliverables, and much more). The knowledge library can be organized by brand and is built to be friendly with external documents and files.
Our AI application is private to your enterprise and ensures your data and valuable IP are always secure and never inappropriately shared.
GenAI enhances workflows with a focus on human-AI collaboration. Trinity’s AI-enabled solutions drive life sciences insights democratization, empowering you to answer questions in the moment, based on live data.
Brand Insights AI allows Brand and Insights teams to:
- Immediately access and summarize brand research: Integrate learnings from individual brand projects or the full breadth of past research, and receive summarized answers and citations within seconds. Explore past work and create new insights from archived research.
- Enhance institutional memory on research: Break down data silos that obscure a complete view of the market. Integrate insights across projects, time, and teams. Interact efficiently with team knowledge across documents .
- Streamline research processes and optimize research budgets: Reduce research redundancy and enhance analytics efficiency. Develop more impactful, cost-effective new research by understanding what questions have already been answered from previous studies.
- Increase productivity in high-value analytical work: Accelerate strategic decision-making. Reduce time spent searching for research, reading reports, and manually summarizing findings. Reduce onboarding time and mitigate knowledge transfer risk.
How We Work
Brand Insights AI is a GenAI tool designed by experts with deep technical knowledge and expertise in the nuances of life sciences research. It is a system built for pharma.
- Works across the research spectrum: Therapeutic areas, patient, prescriber, payer, qualitative, quantitative, and more.
- Powered by your data and Trinity’s pharma insights expertise to drive development, user experience, and continuous improvement– from back end to front end (data prep to prompt engineering).
- Built with Trinity AI’s tested expertise in developing, deploying, and supporting SaaS applications for pharma commercial operations.
- Adjusts to life sciences’ evolving needs with learnings from human-in-the loop feedback and agile, tailorable design.
- Scales to accommodate all sizes of organizations and brands at all stages of the lifecycle .
- Brand Insights AI can be implemented immediately and is ready to use enterprise-wide upon delivery.
Latest Resources
Get Started
Answer brand questions in seconds with GenAI
Schedule a demo or connect with our team