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Analysis of Disparate Health Technology Assessment Landscape Transformed With Generative AI Tools
Enhanced HTA Vision Offering from Trinity Life Sciences Provides Efficiencies with a Layer of Expert Insights Waltham, MA, March 11, 2025 — Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, today announces an enhancement...
Omnichannel Lens Delivers Richer Insights Drawn From Behavioral Science and AI to Drive Precise, Personalized Messages Across Channels
Focused Center of Excellence from Trinity Life Sciences Uses Quantitative and Qualitative Information to Assess Pre- and Post-Launch Educational and Marketing Materials Waltham, MA, December 16, 2024 — Trinity Life Sciences, the leader in strategy, insights and analytics for the life...
Trinity Life Sciences Appoints Jonathan Jenkins From McKinsey’s QuantumBlack to Head Up Its Digital & AI Initiatives
Waltham, MA, December 11, 2024 — Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, looks at AI from the lens of business value, solving business problems with integrated intelligence. Trinity’s digital products and AI...
Pfizer’s Nurtec and AstraZeneca’s Breztri Share Top Ranking in 2024 Digital Marketing Competency Report
Waltham, MA, December 5, 2024 — Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, released its fourth annual TGaS Digital Marketing Competency Report assessing the digital marketing presence for patients across 150+ biopharma brands....
Trinity Life Sciences Recommends Transformational Approach to Measure the Impact of Field Medical Affairs
Waltham, MA, November 21, 2024 — Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, recommends a transformational approach to measure the impact of Field Medical Affairs in its new white paper titled Measuring the...
Trinity Life Sciences’ Commercial Data Foundations Delivers Life Science Companies Industry-Specific Comprehensive Data Orchestration
Waltham, MA, November 7, 2024 — Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, delivers life science companies industry-specific data orchestration with TrinityEDGE, Commercial Data Foundations. Customer engagement for life science companies is critical...
Half of the 2023 U.S. Pharmaceutical Launch Class Underperforms Pre-Launch First Year Forecasts but the Needle Is Moving
Waltham, MA, November 6, 2024 — Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, reveals that 50% of the 2023 U.S. pharmaceutical launch class underperformed their pre-launch first year forecast while 39% overperformed. This...
Thirty-Two Percent of Life Science Marketing and Analytics Teams Report Not Knowing About or Not Using KPIs to Inform Shifts in Investment in Customer Engagement
Waltham, MA, Oct. 16, 2024 — Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, finds that thirty-two percent of life science marketing and analytics teams report not knowing about or not using key performance...
Trinity Life Sciences Offers Ways to Decrease Delays and Cut Unnecessary Budget Burn and Re-Work by Breaking Down Functional Silos
New White Paper Identifies Frequent Pitfalls and Potential Solutions for Life Sciences Executives in Four Core Buckets of Siloed Working Waltham, MA, October 2, 2024 — Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry,...
Trinity Life Sciences Announces New Customer Engagement Solutions Leveraging Its Deep Commercial Insight and Recognized Technology Platform
Waltham, MA, August 21, 2024 — Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, announces new Customer Engagement solutions leveraging both Trinity’s deep commercial insight and recognized technology platform. The new offerings are designed...
Trinity Life Sciences Makes the Inc. 5000 Fastest Growing Companies List for the Fourth Year in a Row
Waltham, MA, August 14, 2024 – Inc. revealed today that Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, has been included on the Inc. 5000, its annual list of the fastest-growing private companies in...
Trinity Life Sciences Appoints Aparna Deshpande as Head of Analytics & Insights
Waltham, MA, July 15, 2024 — Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, announces the appointment of Aparna Deshpande to Senior Partner and Head of Analytics & Insights. Ms. Deshpande had previously been...