Brand Health 2022: A Strategic, Data-Driven Approach to Brand Assessment

Home / Intelligence / Webinars / Brand Health 2022: A Strategic, Data-Driven Approach to Brand Assessment

Available On Demand

December 1st, 2021 | 1:00 pm EST

In today’s highly competitive market, innovation and creativity are critical to create a strong Brand Strategy that supports meaningful differentiation.  A key challenge for life sciences companies in 2022 will be to identify the clearest strategies to address brand performance and assessing brand health for their unique context. Whether your brand is on-market already or is preparing for launch, leveraging a nuanced, evidence-based view of performance drivers – from prescriber adoption, to payer acceptance, to patient persistence – is essential to making the best decisions. Come join RWE and Brand Strategy experts from Trinity as they lead a lively discussion around the breadth and depth needed to construct an enlightening and actionable brand health assessment.

Key Webinar Topics:

  • Sharing Trinity’s Brand Planning Optimization Process
  • Calibrating the scale of an evidence-based health assessment for each unique situation and context
  • Integrating Brand Health insights into brand strategy, planning, and tactics
Complete the form below to watch the recording of the webinar.

By submitting this form, creating an account, and/or using our website (or using our Services) you agree to our Privacy Policy. Information provided by you is stored in our database and may be used for sending you additional information about Trinity (including Trinity’s partners and affiliates) and our products and services. Such information may be transferred for this purpose to Trinity and affiliates in other countries. If you would like to opt out in the future, please email _compliance@trinitylifesciences.com.

Related Intelligence